January 17 – 19, 2025 | Messe Augsburg Experience nature.
January 17 – 19, 2025 | Messe Augsburg Experience nature.
  1. Visitors/
  2. Information/
  3. Reasons for your visit

Good reasons for your visit to JAGEN UND FISCHEN

The meeting point for hunters, fisherman and nature lovers

The popular B2C trade fair is the industry meeting point in southern Germany to kick the season off: This is where the latest trends and products are presented from the hunting and fishing sectors along with the outdoor and offroad scene.

This comprehensive range of goods offered by the exhibitors makes a visit an exceptional shopping experience. Add to this a diverse supporting program—immerse yourself in this fascinating outdoor world and let be surprised, informed and inspired.


370 +

exhibitors from 21 different nations

37,600 +

visitors in total

35,000 m²

exhibition space in total

Source: JAGEN UND FISCHEN exhibitor and visitor registration 2020


Reasons why you should participate

Right in the middle instead of just being there
Whether professional, newcomer or layman—JAGEN UND FISCHEN has just the right offer for everyone. Here you will find topics, trends and products from hunting and fishing to touch and experience. The trade fair offers you numerous opportunities to fully immerse yourself in your favorite topics. Obtain specific information, be inspired, try out new things and test new products directly on site.

Be on the pulse of the new trends
Here, you’ll be among the first! The trade fair marks the start of the season, so you can find out all about new products, innovations and important news for the coming season here

Varied supporting program
The varied supporting program ensures that there will be something for everyone. In addition to hunters and anglers, JAGEN UND FISCHEN is also a colorful adventure venue for outdoor enthusiasts, families or for people who have a great general interest. Find out more at exciting presentations, taste delicious fish and game specialties, marvel at the Forest of the Future with young and old, and see birds of prey and hunting dogs in action.

You can find more images of the trade fair here:

Highlights and supporting program

  • Worlds of experience on local nature and animal worlds
  • Bird of prey presentations and flight shows
  • Versatile hunting dog presentations
  • Live demonstrations on the preparation of fish dishes
  • Performance by hunting horn blowers
  • Varied children's program for the younger visitors

What visitors like about JAGEN UND FISCHEN

Source: JAGEN UND FISCHEN visitor survey 2020, multiple answers possible

We look forward to your visit!

Buy your online ticket now from the comfort of your own home.

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Opening hours

Visitors can find the opening hours and the latest information about the event here.

Families & Children

Fun for young and old alike: Here, a visit to the trade fair becomes a unique adventure!

Passanten gehen an einem haltenden Zug am Bahnhof vorbei

Plan your journey

Information on travel by car, public transportation, train or air to Messe Augsburg exhibition grounds is available here.